So you are thinking about getting a website?
One of the first questions you probably have is “How much?”
Usually we have a deep 15 – 30 minute discovery session and by completing our brief form. It allows us to understand the goals and objectives for the website. It helps us all get on the same page.
So how much should a good website cost?
The issue of website pricing is a difficult one. Like most businesses, there is two sides.
On one hand you have the client, who is after the lowest possible cost while getting the best possible website. Then there is the website company, running a business, paying staff and trying to maximise profitability while still delivering a great website.
Both sides should win. In essence you should get the best website at a cost that is fair for both parties.
However, like with most things in life, the website business is very similar in the way you get what you pay for and people are at different levels.
Prices can range from a few hundred dollars for a template solution, through to thousands for a custom website with all the bells and whistles.
The problem being that no two solutions are the same in terms of design, development, service and the customer experience.
Here is the facts:
A superbly crafted, beautifully designed website that has all the main elements that goes into a Kidis Website should be bringing in hundreds of thousands of dollars of work over its lifetime. It should also separate you from your competitors and make your brand stand out. It should attract the right people to you and position you in a certain way in the marketplace.
If we now accept that fundamental premise then an investment of around $5,000 to $10,000 seems like a small price to pay for a very profitable sales weapon. That weapon being your Kidis Website.
The website you buy ultimately comes down to this. The value proposition offered to you by the website company.
The value proposition should show you a big “GAP”. A gap from the expected ROI to be generated by the website and the capital investment needed to get that website.
For example if you spend $10,000 on a new website, but that website will produce $100,000 for you in work over a 12 month period, then there is a big “GAP” and the value to spend on a website is evident.
A good website company will be forthcoming with ideas and completely transparent. Like all relationships, trust and communication will be a big factor.
The website company should go through a detailed brief with you. They should be able to understand what you want, where you want to be and how to get there. They must be on the same page with you and align their goals with yours. A common understanding and agreement must be met between both parties on what you will get and how it is going to benefit you.
If you would like a free quote to get a brilliant website for your brilliant business, then click here now!