As one of the most prominent web design Adelaide companies we get asked a lot of questions about how specific processes may work or about how we actually go about building a website. It may be related to the basic design work or even how we can incorporate the new website into the company’s online marketing mix. Here are the some of the more frequent questions we get asked on a regular basis.
How does Google’s ranking system work?
It is vitally important as web design Adelaide professionals, we need to understand how Google works and changes its parameters over time. This will then help both of us make important decisions about the content of your website and its online presence. We need to treat Google separately from your website and the way we approach building your site to meet all your requirements. Google’s relies on good search engine optimisation (SEO) content to build its search results. The better and more complete your website, the more likely your website will appear on the front page of Google. Kidis Creative are Adelaide’s SEO experts and can help create your content achieve high Google rankings.
Google does have a huge number of measures that defines the good and the not-so-good websites. We cannot be more blunt in saying that if your website is relevant, informative and clearly structured coupled with it being user-friendly, there is a great chance that your site will appear on the front page of Google.
Google is also an ever changing beast. They deliberately make it difficult to constantly maintain your high ranking which in turn will cost you time and money to make sure you meet their requirements. Ultimately this weeds out static or old websites from their search engine and the need for a dynamic website becomes paramount.
Google is also mobile friendly for folks on the go. Phrases searched for, will only bring up relevant and up to date sites first for you, so you’re not wasting your precious time. Kidis Creative have built their reputation on being able to deliver dynamic SEO content for all of our Adelaide clients.
All in all, Google lists only the most relevant and up to date sites for your potential customers, so you’re hard earned advertising budget will not go to waste if you happen to use Google marketing!
What is hosting and why do I need to keep paying for it?
If you think of a website as just a collection of files, text and picture files with code that tells the files what they are doing and how they should look on your screen. Every website accrues fees across a whole host of areas like the purchase and ongoing renewal of your domain name, the provision of your emails and the storage of those files that make up your website. The term “The Cloud” gets bandied around, but in reality it is a just a computer somewhere in the world that is storing your files for you that you are able to access from anywhere at any time.
Your website is no different. We store the files for you so that all of your potential customers are able to access your website at any time of the day from wherever they are. Therefore, we host those files that make up your website readily available for download should anyone wish to view your site. In general, web design companies in Adelaide normally charge a monthly or annual fee to house your site on their servers.
If you think you need to know more about how Kidis Creative can help you or your business or just how we go about making the internet a much more effective and profitable platform just give us a call on 08 8311 3969 or email us at hello@kidis.com.au.